If you’ve been wanting to add a Client Closet to your photography services, or need to freshen up your existing Client Closet with more high-end, luxury dresses then this is for you! Chelsea Farner Photographs joined me this month for a masterclass inside my Membership for Motherhood Photographers to share about her “Stock the Client Closet” Mini Sessions. She shared with students an easy way to stock your Client Closet with dresses that are on your wishlist, meet new clients, and get photos of your new dresses. Read below to see how she did it in one easy step!
“Stock the Client Closet” Mini Sessions
“Stock the Client Closet” Mini Sessions are a win for everyone! When clients purchase a dress from your wish list and donate it to your client closet, they get a free mini session and digital images. The number of images they receive is based on the value of the dress they purchase.
Chelsea was able to obtain about $1800 worth of dresses for her Client Closet. She also made over $2000 in image upsells! One of the BEST parts of this was her portfolio was filled with images that represent her client closet. Most importantly, she was able to work with tons of new families who are now singing her praises and recommending her business to their friends. Seriously SO many wins come from hosting this type of event!
Membership for Motherhood Photographers
Looking for more inside info on this?! Join Membership for Motherhood Photographers today to watch the full masterclass! Members get access to a plethora of extra goodies, including Chelsea’s detailed, step-by-step instructions that she sends to clients, an example of how she has her clients choose their dresses, and a screen recording of how she sets up her online bookings in Session. You will have access to countless masterclasses on various photography related topics to help you in your business and behind-the-scenes of me photographing real sessions from start to finish!
Finally, are you ready to host your own “Stock the Client Closet” Mini Sessions? I offer a special resource to help you get started. Click here to learn more about my Mini Sessions Course! If you’re curious as to how I started my very own client closet, read about it here!
So what are you waiting for? Start booking profitable mini sessions and growing your client closet (and client experience) today!